Creating An Inclusive, Profitable, And Sustainable Brand
Tia Robinson is the CEO & Founder of Vertical Activewear, a vertically integrated brand that sustainably manufactures apparel on demand in metro Atlanta. Tia launched Vertical Activewear in 2020 to help take the waste out of fashion, not only by creating a sustainable apparel brand but by also incorporating a sustainable supply chain in-house. Since then, the Yonkers, New York native has had the opportunity to use her over 15 years of marketing, merchandising, and wellness experience to encourage mindfulness and intentionality in the fashion industry by offering both DT2 and B2B solutions that lessen environmental impact and social damage.
Nathan Stuck sits down with Tia to hear the founding story of Vertical Activewear, the ways her business is lessening the impact on the environment, and the process that helps her bake environmental sustainability into her decision-making framework.
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